Top 7 AI Sales Assistant Software in 2025

As a sales professional, have you ever wished that you had a tireless assistant? One who will take on the mundane tasks like the initial screening of prospects, answering questions, scoring leads, sending emails as per the nurtureflow, and analyzing the vast volumes of data involved in sales? Today, that is possible with an AI sales assistant software. 

An AI sales assistant software does all the above-mentioned tasks and much more around the clock. AI sales assistants are software tools that use artificial intelligence to automate the routine aspects of your job. It leverages machine learning (ML) to keep evolving. 

You can now have the benefits of predictive analytics, automation, and generative AI to enhance your sales workflows. Make an excellent impression with superb lead qualification, sales forecasting, and detailed analytics on which campaigns and sources produce the best leads with the help of AI.

Why does your sales team need AI sales assistant software?

A healthy sales pipeline is crucial for keeping a business afloat with a steady flow of income. However, in today’s world, a salesperson is more than a good listener and persuasive talker. It is about being present and providing support seamlessly. Competition today is so intense that a single slip in the communication chain can result in a lost sale. 

AI sales assistant software complements the efforts of the sales team, enabling various sales-related activities to be performed seamlessly. Here are some of the main aspects that sales assistant software will help with.

Increase in productivity

As a salesperson, the buying journey can be lengthy and involve multiple touchpoints, where communication is crucial. With an AI sales assistant, many of these tasks are automated, helping increase the productivity of your sales team.

Improved forecasting and personalization

AI sales assistant software is constantly on the job, tracing each potential lead to discover details about them. You can leverage this information to personalize your communication with your prospective leads. AI will also help you forecast when sales are likely to increase or decrease, allowing you to take action accordingly.

Insightful efficiency

AI tools that can converse with prospects and collect information about them beyond what they provide you, and improve your efficiency with these insights. This makes the sales workflow more efficient.

How do conventional sales software differ from AI sales assistant software?

When we discuss AI sales software, a question that may come to mind is how it differs from conventional sales software. With traditional sales software, you can track customer data and manage the pipeline manually. AI sales assistant software does these functions and more, using intelligent automation. 

Some of the tasks AI sales software can do include automated outreach, performance insights in real-time, executing tasks like sending emails automatically, and lead scoring predictively. With AI sales assistant software, you get all the benefits of conventional sales software along with a virtual aide who will take over many of the manual tasks.

Here’s a table denoting the top seven AI sales assistant software in 2025

We have examined tools that are ranked as top players, most commonly used, and new players showing promise. We based our selection on a combination of criteria:

  • Reviewed what users had to say on G2, Capterra, and other expert review sites. We prioritized the reputation the tool has with users and their satisfaction levels.
  • Another factor that we considered was analysis by independent blogs (e.g, RingCentral, Zapier, Spotio, etc.) and discussions on forums.
  • Most importantly
Tool name CategoryHighlighted feature
Salesforce or Sales Cloud Agentforce 2.0Top playerEnterprise-grade AI forecasting & agent support within CRM
HubSpot SalesTop playerAccessible AI tools for personalized outreach and CRM efficiency
Regie.aiTop playerAI suite covering outreach, copywriting, and sequence automation
LavenderCommonly usedEmail coaching & inbox-integrated copy suggestions
ClayCommonly usedLead data scraping and profile enrichment tools 
DocketNew playerVirtual sales engineer + AI seller agents with real-time documentation support and lead conversion, showing strong early growth in 2025 
Alta AI AgentsNew playerAutomated prospecting, research, and meeting scheduling bots integrated with CRMs like HubSpot/Salesforce; freshly funded and gaining traction

How to choose the best AI sales assistant software for your needs?

Now that we have identified the top seven AI sales software, let’s delve into how you can pick the one that works best for you.

Start with your needs

Each organization and sales team has specific sales requirements, depending on the products or services being sold, the buyers’ journey, the sales approach, and what is expected from the AI sales assistant. It can be outreach, enriched data, call support, or forecasting. 

Check for tech stack compatibility

You may find an AI sales assistant you like, but it may not work with your current tech stack. This, in turn, will mean a disconnect with other systems, resulting in utter chaos. It may also be too expensive to change the tech stack. Tech stack compatibility is an essential factor to consider for the success of the endeavor.

Will it grow with your business?

When you invest in a sales solution, it is critical to think of your current and future needs. The AI sales solution should support your team as they deal with the growth and scale seamlessly. Consider various aspects, such as tech support, upgrades provided, additional licensing requirements, and other infrastructure needs.

Quality of personalization

The most critical factor to remember in sales is that people buy from people behind the brand rather than the brand itself. If your AI sales assistant software cannot personalize the messaging, the interactions, customize the offering,  and the tone of voice, then it will not have as much impact as you want. 

Cost and return on investment

The cost of the AI sales assistant and when you can expect an ROI from your investment to make the final decision. To measure ROI, look at the capital investment, training requirements, costs for scaling, quality of identified leads, and overall lifetime customer value.

Feedback from similar business users

While there are many excellent AI sales software options, it is vital to find the one that works for you. To understand this aspect, seek feedback and testimony from other business users who are in the same or similar line of work.

List of the top seven AI sales assistant software

1. Salesforce

Salesforce

This name has been synonymous with managing sales through the entire buying journey. Salesforce is known for its excellent customer relationship management to ensure that all related teams have access to the same updated data source.

Features

  • You get AI agents that autonomously undertake parts of the process, such as answering queries, managing the workflow, drafting content, summarizing leads, and more.
  • The solution integrates well with the technical ecosystem and aligns the workflow well to ensure there is a seamless working experience. 

Costing

  • It is available as an add-on for $125 per use per month
  • You will also get ‘Flex Credits’
  • Einstein AI usage will cost around $2-$3 per 1000 to 1500 words

Pros 

  • Integrates into the tech stack and offers automation features
  • Flexible pricing alternatives
  • Robust AI features that provide immense productivity 

Cons

  • It can be a bit pricey for smaller companies
  • Has a steep learning curve for newer users

2. HubSpot Sales

HubSpot Sales

Hubspot sales is an Another solid marketing and sales tool that stands out in the realm of sales. This tool will gently guide prospective leads to make an informed decision about their purchase with minimal manual intervention.

Features

  • The platform will help with task tracking, lead management, chat, lead scoring, sales analytics, and automation.
  • The additional AI features ensure agents align with goals, carry out ‘deep research’, and connect with ChatGPT.

Costing

  • You have a free CRM tier that provides limited features for unlimited users.
  • The paid sales hub starts at $15-$20 per user per month, with the Enterprise version priced from $150 per user per month.
  • You get a bundled stack, which includes marketing, sales, service, and CMS, starting at $500 per month.

Pros 

  • You can enjoy a free tier that works very well for smaller businesses.
  • It is easy to use, offers extensive integrations, and has learning resources that help users learn on the job.
  • HubSpot offers AI features and enables hybrid AI-Human strategies.

Cons

  • With scaling business operations, you may see higher costs
  • You can access advanced features only as you opt for the higher tiers

3. Regie.ai

Regie

Regie claims that it takes on a new approach to a traditional workflow, with AI handling the time-consuming and mundane tasks, leaving salespeople to become more strategic in their approach.

Features

  • It has an AI-native approach to prospecting and enables sales with contact enrichment, lead prioritization, aggressive outreach, task generation, and integration with other related platforms.
  • The platform enables parallel dialing with phone scripts, scores calls, real-time call transcription, and other features.

Costing

  • Starts at $35000 per annum for basic tiers
  • An average buyer will spend around $62650 per annum

Pros 

  • It has an excellent outreach and automated dialing features that meet enterprise-level quality standards.
  • It offers seamless tech stack consolidation.

Cons

  • Comes across as expensive for most businesses
  • Pricing can be a bit difficult to understand

4. Lavender

Lavender

Lavender helps you leverage your emails to make the best of it by identifying leads. It helps you optimize and personalize emails to amp up the pipeline. Use insights to coach the team on the best approach. 

Features

  • You get a AI coach that will suggest changes, optimize for mobiles, integrate with platforms, and provide team analytics.
  • It integrates and supports your Gmail and Outlook as well and makes it easier to use.

Costing

  • The free plan allows you to personalize five emails per month along with analysis.
  • The starter plan is $29 per user per month and allows you to create unlimited emails.
  • The pro plan is $49 per user per month and allows integrations.
  • The teams plan is $69 per user per month and offers analytics and dashboards.

Pros 

  • Is user-friendly for sales rep on the go and improves response rate
  • Has plans that are affordable for smaller teams and even one-person companies

Cons

  • Some users have complained about the difficulties they faced in personalization.
  • There are some glitches while using it.

5. Clay

clay

Clay AI provides you with data from various sources to strengthen your go-to-market strategy with insights about your competitors and market trends.

Features

  • This is a AI platform that helps generate leads, personalize outreach, and enrich data fro various sources.
  • You can also automate your workflow to ensure growth from all the people who interact with your brand.

Costing

  • There’s a free plan that offers 100 credits
  • Pro plan offers 50000 credits
  • Starter plan is $134 per month
  • Explorer plan is $314 per month
  • Pro plan is  $720 per month
  • Team plan is $749 per month
  • Enterprise is custom pricing

Pros 

  • Excellent automation flexibility and data enrichment
  • It is scalable using credits for technical workflows

Cons

  • The system for credits is complicated
  • Can turn out to be expensive for teams with extensive usage

6. Docket

Docket

The numbers and incremental sales that Docket promises are impressive and can help sales teams if used correctly. It has a holistic approach which also includes after-sales activities.

Features

  • Docket works best for field service and includes many activities
  • It helps with live operations

Costing

  • Provided on demand

Pros

  • Great for operations and businesses that offer field services
  • You need to for use and for the vehicles on the road

Cons

  • Pricing not available 
  • The use case for this tool is limited

7. Alta AI Agents

alta

Alta AI helps sales teams leverages data to drive the sales pipeline. It qualifies inbound leads and frees sales teams to work on closing deals. It also delivers insights across all functions.

Featura es

  • AI automatesobtain aautomates tasks lik.e making calls for outreach, researching and scheduling
  • It integrates with over 50 business tools

Costing

  • Pricing is tailored to your specific business needs and starts at $1250 per month for a start
  • The pricing is negotiable

Pros

  • Smart AI agents can be customized to the sales tasks the team want
  • It integrates well with existing systems 

Cons

  • Pricing is not completely transparent
  • It only suits companies that have structured sales strategies

Conclusion

When you pick an AI sales automation software, it will play a critical role in the success of your sales team. However, look at all factors, options, and talk to your team before making the final decision.