Learn about the Top 9 AI Writing Tools in 2025

A few years back, one would never have considered using artificial intelligence (AI) to write content. However, today’s reality is that AI is here and here to stay, and content writing is no exception. 

AI aids in content creation, optimizes content for SEO, provides creative cues, and alters how we perceive content within the digital context. Instead of fighting it, digital marketers should embrace and master AI tools for content writing to stay ahead of the game.

AI writing tool Main features Pricing
ChatGPTCreates content based on request using advanced AICan be applied across the spectrum Ability to optimize content for search enginesFreePlus: $20/month Pro: $200/ month 
FraseSimplifies SERP research and analyzes competitors Helps you generate content briefs very quicklyCreates content that is optimized to be found by search enginesStarter: $45/ monthProfessional: $115/ monthEnterprise: Custom pricing
Copy AIGenerates content automaticallyOptimizes content for search enginesAutomates workflow and streamlines content strategyFreeStarter: $49/monthAdvanced: $249/ monthEnterprise: Custom pricing
SEO Writing AICan generate optimized content in 48 languagesManage documents in a way that is similar to Google DocsSet a tone of voice to suit your brand image to ensure consistencyStarter: $14/monthProfessional: $59/monthProfessional Plus1: 119/monthProfessional Plus2: $230/month
JasperHelps generate campaigns and offers advanced integrationsEnables project management and sharing of documentsImproves searchability of the content to improve rankingCreator: $39/monthPro: $59/monthBusiness: Custom pricing
CopymaticOffers numerous content toolsProvides support in multiple languagesUses GPT-3 technologyImprove content to make it visible onlinePro: $29/monthTeam: $49/monthEnterprise: $99/month
QuillBotParaphrases the content to make it originalHas modes for customization and checks for plagiarismImproves content quality to enhance SEOFreePremium: $4.17/monthTeam plan: Custom pricing
HyperWriteIt is a versatile tool that summarizes and explains contentIt’s excellent for rewriting and editing contentMake content more SEO-friendlyFreePremium: $19.99/monthUltra: $44.99/month
RytrOffers the ability to support 35 languagesChecks plagiarismIntegrates with numerous platformsCreates meta titles and descriptions to support SEOOffers a consistent styleFreeUnlimited: $7.50/monthPremium: $24.16/month

This article provides insight into the top AI writing tools, which can help you create content faster and with more depth.

Introduction to AI Writing Tools

As technology continues to develop rapidly, AI writing tools have carved out a significant place in the digital world by increasing the speed and efficiency of content creation. Powered by tools that can parse the internet for details about anything, AI writing tools can be your best friend if you know which tool to use and how to use it.

With built-in language capabilities and plagiarism checkers, you can speed up content creation with a few smart clicks. But before you jump right into using AI to write content, it is essential to learn the pros and cons of various tools. 

To begin with, you need to be clear on the criteria you are looking for and select the tool based on the criteria that suit your requirements.

Here are some features you need to look for in an AI writing tool:

  • Speed: Yes, AI tools already have speed built in as a feature, but you need to choose a tool that combines with other features mentioned below to be viable
  • Quality: When it comes to content produced by AI tools, people’s general complaint is that it is not original in some cases, and others feel that it lacks contextual value. You need a tool that will produce quality content while keeping the context in mind
  • Pricing: Pricing has a direct impact on your bottom line, and at the same time, you cannot go for the tool with the lowest pricing. You need to find the balance between other features and affordability 
  • Scalability: Any business would want a tool that supports its growth and is scalable to the growing and evolving needs of the business
  • Ability to evolve: AI can absorb inputs and keep learning to provide better quality support. You need to pick a tool that can keep evolving to provide quality content

1. ChatGPT

Launched in November 2022, ChatGPT has become a favorite of marketers worldwide. It has proven to be a valuable tool for content marketers who want to create content quickly without losing the human approach. 

Notable features of ChatGPT

  • Generates human-like text that is contextual content with a few simple prompts
  • It can be applied to many use cases, ranging from short and snappy copy to expansive articles
  • Offers improved and value-added features in GPT-4 Turbo
  • Provides tools to optimize content, which, when combined with human supervision, brings excellent results
  • Optimizes the content to make it discoverable by search engines and increase engagement on social media

What experts say about ChatGPT

  • Experts recognize the tool for changing how we create content and strategize SEO
  • Advised to complement with human creativity and SEO expertise for the best results.

ChatGPT reviews

  • Positive reviews on Captera and G2 emphasize its efficiency and versatility.
  • Noted for its ease of use and impact on content productivity.

ChatGPT verdict

Most people consider ChatGPT synonymous with AI. Many people use ChatGPT to create content, while others utilize it for research, and yet another group uses it to validate their work. Some have raised concerns about the originality of ChatGPT content. However, SEO experts find the helpful tool when combined with human intelligence, and it can help produce quick and efficient results.

2. Frase

Frase has emerged as a tool that enhances content and helps implement search engine optimization strategies. You can use this tool to conduct SEO research, analyze what competitors do well, and prescribe a plan for your content marketers to implement.

Notable features of Frase

  • The tool helps condense results from online searches and simplifies the SERP research process
  • You can use this AI tool to gain insights into the key metrics of your competitors with the right inputs
  • Inspire your content team to produce content that answers questions and meets search engines’ requirements by producing content briefs 
  • Speed up the content creation process with the help of this AI writer while ensuring that it is optimized for SEO
  • Leverage Frase to gain followers and popularity on social platforms 

What experts say about Frase

  • Experts appreciate the tool for how it optimizes content to suit the needs of search engines 
  • Frase has been recognized for bringing forth an innovative angle to solve SEO challenges

Frase reviews

  • Reviews on sites like Captera and G2 commend Frase for its user-friendly interface and comprehensive SEO tools, noting its transformative impact on content strategy development.

Frase verdict

If you want a tool to pivot your SEO game and create relevant content, Frase could be your tool. It not only helps you elevate your game to stand out against the competition, but it also enables you to create content more quickly and efficiently.

3. Copy.ai

Copy AI could be your solution if your digital marketing efforts have been slowed down due to the busy work involved in the overall process. It helps you create content, prospect sales, and fuel your GTM (go-to-market) engine.

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Notable features of Copy.AI

  • Helps produce quality content relevant to your marketing campaigns, reduces production time, and cuts down efforts
  • Inculcates SEO best practices to produce content that improves ranking and visibility by optimizing keywords 
  • Cut down the various steps involved in content production by creating templates and automating workflows to enable better collaboration within the marketing team
  • Offers insightful analytics on the performance of the content so that you can keep refining your content strategy

What experts say about Copy.AI

  • Expert Approval: Widely recognized by SEO experts for its innovative approach to content creation and SEO optimization.
  • Strategy Enhancement: Recommended for incorporating holistic SEO strategies, significantly improving content relevance and engagement.

Copy.AI reviews

  • Reputation: Highly rated on platforms like Capterra and G2, with users praising its ease of use, efficiency, and SEO capabilities.

Copy.AI verdict

Copy AI goes beyond mere content creation, fueling your marketing machinery by reducing content bloat and accelerating your go-to-market strategy. All you need to do is input your marketing strategy, and Copy AI’s artificial intelligence machinery will bring it to life. Whether you’re analyzing numbers and adjusting your content direction or enhancing SEO efforts, it provides you with everything related to online marketing.

4. SEOwriting.ai

With SEOwriting, you can create content quickly with a few prompts in 48 different languages. Whether you want to run a content syndication program or auto-post content in WordPress, SEOwriting can be the tool to depend on. You can take it a step further and even create product listings with just a few simple clicks.
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Notable features of SEOwriting.ai

  • Speed up the content creation process by inputting a simple brief 
  • Ensure good quality content to rank on search engines and drive traffic to your site 
  • Use over 20 pre-trained models to create various types of content
  • Features document management tools akin to Google Docs for seamless editing
  • When smartly blended with original content and AI content, it produces positive results

What experts say about SEOwriting.ai

  • Experts across the globe have reviewed this tool and appreciate the speed, quality, and efficiency of the tool
  • Platforms such as Captera and G2 have recommended the tool as an excellent one for content generation

SEOwriting Reviews

  • Is the best way forward for a company to speed up its content creation and SEO efforts
  • Found to be acceptable for social media-related content 

SEOwriting.ai verdict

When used with the right prompts about brand, tone of voice, and language, SEOwriting can significantly assist the marketing team. It sets the bar high for technology that is suitable for content creation and digital marketing efforts. You need to balance it with creativity and a personal touch to enhance the tool’s efforts.

5. Jasper

Since its launch, Jasper has been a game-changer, offering a suite of AI-powered tools designed to enhance marketing efforts. With its advanced algorithms and user-friendly interface, Jasper empowers marketers worldwide to work more efficiently and deliver optimal performance.

Notable features of Jasper

  • Create campaign-related assets for marketing efforts based on the briefs you provide
  • Share documents with others in the marketing team and collaborate on the status of different marketing-related tasks
  • Customize your content assets based on the brand voice and your company style
  • Optimize for search engines to boost the ranking and visibility of your content
  • Feed your style guide and tone of voice guidelines for the AI engine to adapt across your marketing collateral

What experts say about Jasper

  • Marketing leaders recognize Jasper as an ideal tool for creating marketing-friendly content
  • Integration with the marketing tools family is easy and seamless
  • Jasper provides a means to analyze the competition

Jasper Reviews:

  • Platforms including Capterra and G2  value Jasper as an innovative and easy platform to create content and improve SEO ranking

Jasper verdict

Jasper goes beyond content creation to empower marketers with an effective tool for running targeted marketing campaigns. Harness the power of AI to create content tailored to your target market. Analyze the marketing data generated from your marketing campaigns to course-correct your content writing efforts and make it a continuous improvement loop.


6. Copymatic

In the rapidly evolving landscape of digital content creation, Copymatic stands out as a revolutionary tool that empowers writers, marketers, and businesses by enhancing productivity and elevating content quality. Utilizing the power of artificial intelligence, Copymatic offers an unparalleled suite of features tailored to meet the diverse needs of its users. Below is a detailed examination of what makes Copymatic a vital asset in today’s digital content landscape.

Notable features of Copymatic

  • Variety of Tools: From social media ads to comprehensive blog posts, Copymatic provides a wide array of AI tools for generating various types of content, all optimized for SEO and plagiarism-free.
  • Multi-Language Support: Break language barriers with content generation capabilities in multiple languages, opening your content to a global audience.
  • GPT-3 Technology: At its core, Copymatic leverages the advanced GPT-3 AI model, ensuring the creation of natural, unique, and engaging content.
  • Enhanced Customization: Users can adjust settings for creativity and tone, further enriched with grammar checks and sentence rewriting options for top-notch content quality.

What experts say about Copymatic

Reviews on platforms like Capterra and G2 commend Copymatic for its versatility, ease of use, and the quality of content it generates, affirming its status as a top-tier content creation tool.

Copymatic reviews

  • Recognized for its profound impact on content marketing strategies, enhancing both efficiency and effectiveness.
  • Lauded for its ability to produce diverse content types, catering to various SEO needs.

Copymatic verdict

Copymatic embodies the future of content creation, blending innovative technology with user-centric features to deliver exceptional results. Its comprehensive suite of tools, coupled with SEO optimization capabilities, positions it as a vital asset for anyone seeking to enhance their digital content. As we advance, the significance of tools like Copymatic will only grow, reshaping the landscape of content creation and digital marketing.

7. QuillBot

QuillBot, a leading AI-powered writing assistant, has been at the forefront of enhancing writing quality and efficiency for professionals, students, and content creators worldwide. With its latest version, 14.931.0, QuillBot Premium takes your writing to the next level, ensuring you write with confidence and save invaluable time. Here’s an in-depth look at what QuillBot offers and how it revolutionizes the way we write.

Notable features of Quillbot

  • Enhanced Paraphrasing: With unlimited words in the Paraphraser and the ability to paraphrase more text at once, QuillBot Premium enables users to finish writing faster.
  • Customization at Its Best: Tailor your text with unlimited Custom modes or choose from 8 predefined modes to match the perfect tone and style for your audience.
  • Plagiarism Prevention: Unlock the Plagiarism Checker to ensure all sources are correctly cited, preventing unintended plagiarism.
  • Tone Insights: Utilize Tone insights to understand how your text resonates with readers, helping you choose the right tone every time.

What experts say about Quillbot

Highly praised on platforms like Capterra and G2 for its effectiveness, QuillBot is embraced by over 50 million users for its ability to transform writing practices.

Quillbot verdict

QuillBot, a leading AI-powered writing assistant, has been at the forefront of enhancing writing quality and efficiency for professionals, students, and content creators worldwide. With its latest version, 14.931.0, QuillBot Premium takes your writing to the next level, ensuring you write with confidence and save invaluable time. Here’s an in-depth look at what QuillBot offers and how it revolutionizes the way we write.

8. HyperWrite

In the digital age, where content is king, HyperWrite emerges as a transformative AI writing assistant, designed to enhance the efficiency and creativity of writers, marketers, and businesses alike. With its sophisticated AI, HyperWrite offers a suite of tools that cater to a broad spectrum of writing needs, making it an indispensable asset for anyone looking to elevate their writing game. Within this concise overview, we delve into HyperWrite’s features, impact, and user reception.

Notable features of HyperWrite

  • Versatile Writing Tools: From content rewriting to specialized email responders and creative card creators, HyperWrite’s flexibility caters to all writing needs.
  • Summarization & Explanation: Simplifies complex topics, providing clear summaries and explanations.
  • Content Rewriting & Editing: Enhances clarity and style by expertly rewriting and editing existing content.
  • Specialized Tools for Every Occasion: Offers unique tools for professional, educational, and personal use, including speech writing and holiday card creation.

What experts say about HyperWrite

Platforms like Capterra and G2 praise HyperWrite for its comprehensive toolset and user-friendly interface, highlighting its effectiveness in streamlining the writing process.

HyperWrite reviews

  • Acknowledged for its robust support in creating SEO-optimized content.
  • Valued for its contribution to content strategy and digital marketing efforts.

HyperWrite verdict

HyperWrite stands at the forefront of AI writing technology, providing a powerful solution to enhance writing quality and efficiency. Its comprehensive suite of tools, combined with the ability to streamline the writing process, makes it a valuable asset for both individuals and businesses. Whether it’s crafting compelling content, optimizing for SEO, or generating creative writing, HyperWrite is your go-to platform for elevating your writing to new heights.

9. Rytr

In today’s fast-paced digital world, content is not just king; it’s the entire kingdom. Rytr steps in as a revolutionary AI-powered writing assistant, designed to streamline the content creation process for over 8 million creators. By automating tedious writing tasks, Rytr saves time and resources, making it an indispensable tool for writers, marketers, and businesses aiming for efficiency and creativity in their communications.

Notable features of Rytr

  • Versatile Content Creation: Supports over 40+ use cases, enabling diverse content types.
  • Tone and Language Flexibility: Offers content generation in 35 languages and various tones.
  • Plagiarism Checker: Ensures originality with integrated plagiarism checking tools.
  • Seamless Integration: Provides easy integration options for professional emails, social media posts, and customer service responses.

What experts say about Rytr

Praised on Capterra and G2 for its user-friendly interface and efficient content generation capabilities, Rytr is recognized as a valuable tool for enhancing writing productivity. With over 8 million users, Rytr boasts a substantial social media following and consistently positive reviews across various platforms, underscoring its widespread acceptance and customer satisfaction.

Rytr reviews

  • Efficiency and Effectiveness: Acknowledged for streamlining the content creation process, making it easier to maintain a robust online presence.
  • Customization and Originality: Valued for its ability to produce unique and tailored content, critical for standing out in a crowded digital landscape.

Rytr verdict

Rytr redefines the content creation landscape, offering a blend of efficiency, creativity, and versatility unmatched by traditional writing methods. Its ability to adapt to various writing needs, combined with innovative features like plagiarism checks and tone adjustments, makes it a game-changer for individuals and businesses alike. As we navigate the complexities of digital communication, Rytr serves as a reliable and innovative partner, enabling creators to convey their messages with greater impact and less effort.

The conclusion here is that it is beneficial to utilize AI writing tools, provided that you establish a clear context, a unique tone of voice, a distinct brand identity, and have an effective editing process in place. As we know, AI tools intrinsically learn and evolve based on the input they receive, which makes it essential to ensure you provide the right prompt to achieve the desired output.

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